R i c c i S a l e s A g e n c y LLC

Residential and Specification Lighting Representation NY-NJ-CT

 

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About Us

Custom Branded Galleries

Having worked in the consumer goods industry I was taught the value of in-store branding and merchandising. 

It is black and white, and well documented. 

One of the top reasons consumers select one product over another is confidence in a brand.

It is our personal experience that the lighting manufacturer can and will develop regional name brand recognition. 

We have been doing it for 25 years.
. 

With extraordinary design talent we create merchandising machines
A bold & dynamic blue band creates visual appeal
Some brands will have custom made displays utilized
 
First impression... great space, great product !




Branded gallery spaces ensure stronger sell through.
 




To provide the retail consumer and the showroom salesperson with the right decision making information, we provided wall signs with graphics, dimensions, lamping and every available finish provided by the factory as well as pricing.

"do it right the first time"







Greenvale Electric   Greenvale NY

Opportunity exists all the time.  We make it our business to create them if need be.  With a sharp eye for creating opportunity our rep Adam Cohen presented the owner a plan to turn a dead area into a fabulous space that would pay for itself and make a fashion forward statement to his customers.
This space had 3 fixtures in it and looked dated
Every square foot must have a return, this footage wasn't paying rent
Create a space that the consumer can identify with...
... and profits are sure to follow from spaces like this!


West Essex Lighting Studio
· 657 Bloomfield Avenue · West Caldwell, NJ


This showroom below had stalled on a renovation when the economy slowed.  Account representative Andrew Knapp offered to put a finishing touch with some paint and our signature wall displays and elbow grease to create a Visual Comfort dedicated space.
Unfinished wall was an opportunity
Ricci Sales Custom displays are exactingly placed
An upscale vignette makes this quality product POP








We prep and paint the vignette backdrop
The custom trimmed board is installed
Joan looks to be a happy customer too!







Aura Lighting  Greenbrook NJ

Yes a brand new showroom!  This smart owner knows that Visual Comfort needs to be on display!!! 


We paint and put a classic moulding around the space. The display boards are mounted and ready for product
True product differentiation that customers will see and your bottom line will appreciate
           Proud members of the American Lighting Association.

                  http://www.americanlightingassoc.com/                                                                                      site updated 12/26/2011

 

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